The Licensing Blog

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The Smiley Co. Celebrates 30th Anniversary with Strong Brand Presence

SmileyWorldThe Smiley Co. celebrates its 30th anniversary this year and will continue to exhibit at leading trade shows for categories including apparel, back to school, food, gifts, greeting cards, home décor, and toys. Since the launch of SmileyWorld 20 years ago, the brand has sold billions of units, launched tens of thousands of products, and achieved sales in excess of 1 billion Euros across 13 categories throughout the world. Read the rest of this entry »

Arabella Enterprises to Represent The Currier and Ives Foundation

Currier_and_Ives_WinterMornThe Currier and Ives Foundation appointed Arabella Enterprises as the North American licensing agent for the brand. The Currier and Ives is one of America’s largest archives, dating back to the 1800s.

Founded in 1857, the archives contain more than 7,500 images is most well-known for its homestead scenes. Available categories for licensing include social expressions, dinnerware, glassware, table linens, home decorative accessories, woven throws and pillows, home fragrance, candles, and framed prints. For more information about Currier and Ives, visit currierandives.com.

RJM Licensing Inc. Dreams Big with Juan de Lascurain Artwork

RJMLicensing_DreamBigRJM Licensing Inc. seeks licenses for Juan de Lascurain’s artwork. Juan’s images are centered on his lifestyle brand Dream Big World. Originally from Mexico City, Juan spent seven years developing his art and Dream Big World. Juan now has more than thirty licensed products around the world, and has compiled more than eight thousand designs. His story and portfolio can be seen at dreambigworld.com.

New Debra Valencia Products to Debut at The Atlanta Gift Show

debravalenciacomforterNew products from California lifestyle brand and designer Debra Valencia will be showcased throughout the Atlanta Gift Show January 10-17, including stationery and gifts from CrownJewlz, quilts and home textiles from Duke Imports, tabletop products from Certified International and her coloring book series by Fox Chapel Publishing and distributed by Wellspring.

Designer Debra Valencia, Certified International Serve Up Melamine Dinnerware

DebraValencia_MelamineDesigner Debra Valencia partnered with tabletop company Certified International for melamine dinnerware and serveware including melamine plates, bowls, trays and platters, along with rights to add complimentary ceramic products. The deal was created by The Brand Liaison, the exclusive licensing agent for designer Debra Valencia. Initial products will hit stores in the spring with additional collections to follow.


Mary Engelbreit Appoints The Brand Liaison to Lead Licensing Program

maryengelbreit_brandliaisonThe Brand Liaison was appointed as agent for licensing and collaborations for the Mary Engelbreit brand and her library of illustrations. The Brand Liaison will provide licensees with a library of existing art and illustrations, as well as new creations and custom designs for specific programs. The company will present Mary Engelbriet at the Atlanta Gift show in January.

 

Debra Valencia, CrownJewlz Partner for Stationary Line

Debra ValenciaDebra Valencia and CrownJewlz partnered for Debra Valencia brand and artwork on a variety of social stationery and school supply products including notebooks, binders, folders, note pads, journals, stationery, and more. CrownJewlz is also offering coloring stationery and special collections of gifts and desk accessories. The deal was created by The Brand Liaison, the exclusive licensing agent for designer Debra Valencia.
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Royal Horticultural Society, Burgon & Ball Launch New Line of Gardening Tools

Burgon&Ball_FF CollectionThe Royal Horticultural Society (RHS) and Burgon & Ball launched new ranges of RHS-endorsed gardening gifts and tools. They include a new design for the RHS Gifts for Gardeners range, as well as new hand tools.

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JELC Appointed to Build Design Brand I Like Birds

ilikebirdsJELC was appointed as the exclusive licensing agent worldwide for the design brand I Like Birds. Jane Evans, founder of JELC, was on the License This! judging panel where the design work by Stuart was submitted.

Courtney Davis Inc. to Represent Springs Creative’s Baxter Mill Archive

courtneydavis_baxtermillSprings Creative Products Group LLC announced the partnership between the Baxter Mill Archive and Courtney Davis Inc. Courtney Davis will present collections by the Baxter Mill team. Key product categories include tabletop, seasonal products, stationery and paper goods, home décor, and apparel and accessories.

 

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