The Licensing Blog

  • View the Latest Issue Online
  • ventolin online
  • Subscribe to the Licensing Book
buy cymbalta online| buy lexapro online|buy paxil online buy pristiq online

Big News From Nickelodeon Upfront

Nickelodeon announced several initiatives at its Upfront presentation, a star-studded affair at New York’s Lincoln Center today. The network will release 450 episodes of new animation programming over the next three years, with nearly 200 of those rolling out on Saturday mornings in 2012. Additionally, Nick announced a crossover TV movie between iCarly and Victorious, iParty with Victorious, slated for a June 10th airdate, and an addition of 125 episodes of the network’s top-rated preschool programs. Finally, Nick announced that it has added Friends and Yes, Dear to Nick at Nite’s lineup this September.

The presentation was set to begin with Victoria Justice, star of Victorious, debuting her new single, “Beggin’ on Your Knees.” Guest appearances were scheduled by iCarly stars Miranda Cosgrove and Jerry Trainor (who is the voice of Nick’s T.U.F.F. Puppy); Nick alumnus Kenan Thompson, currently of Saturday Night Live; Jason Biggs, who will voice Leonardo in the new CG-animated version of Teenage Mutant Ninja Turtles; and Jennifer Hudson and Raphael Saadiq, who were set to close the event with a cover of the Motown classic “Ain’t Nothing Like the Real Thing” and performances of their latest two singles, respectively, “Where You At” and “Radio.”

At the upfront Nick announced that it is expected to close Q1 2011 as basic cable’s No. 1 network in total day with kids 2-11, 6-11 and total viewers and post its best quarter ever with total viewers.

Related Posts Plugin for WordPress, Blogger...

Category: Around the Industry, Television

Tagged: , , , , , , , , , , , ,

Leave a Reply

Latest Deals

  • Building Q to Represent Fat Red Couch

    Building Q has been selected to represent Fat Red Couch. The company is creating a cohesive, long-term licensing strategy that includes acquiring brand and character licenses that can be developed into product and apps. In addition, Building Q will create licensing opportunities for programs and characters developed by Fat Red […]

  • Lawless Entertainment Appointed Licensing, Merchandising Representative for Good Sign

    Good Sign, environmentally friendly design property, has appointed Lawless Entertainment to be the company’s licensing and merchandising representative in North America. Posted by: Magdalene Michalik on October 21, 2014.

  • Saban Brands and Cirque du Soleil Media Unveol Luna Petunia as Title of New Original Preschool Series

    Saban Brands and Cirque du Soleil Media have announced a title for their original preschool property inspired by the Cirque de Soleil brand Luna Petunia. The series will chronicle the adventures of a little girl named Luna Petunia who lives in our world and plays in a dreamland where she […]

  • CBS Consumer Products, Mitchell Gold + Bob Williams Expand The Good Wife Furniture Collection

    CBS Consumer Products and Mitchell Gold + Bob Williams have extended the furniture collection inspired by The Good Wife. Four new pieces will be showcased throughout the upcoming season of the series and will be sold at Mitchell Gold + Bob Williams stores and online. The new additions to the […]

  • Lawless Entertainment to Represent Surf Sharks Books

    Surf Sharks, a kid’s action-comedy brand created by Chance Wolf, has named Lawless Entertainment as its exclusive representative of content development, production, worldwide TV sales, and licensing/merchandising. Lawless Entertainment will develop the Surf Sharks books into a global kid’s entertainment franchise. Posted by: Alexis Willey on October 17, 2014.

  • Tapatio Signs Brand Central as Licensing Agency

    Tapatio Foods LLC has signed Brand Central LLC as its licensing agency to develop a food and beverage licensing program. Brand Central will target specific food and beverage categories for Tapatio’s partnerships, including collaborations with top CPG companies and fully branded food extension opportunities. Posted by: Magdalene Michalik on October […]

  • My Gym Children’s Fitness Center, Hain Celestial Group Partner for Organic Baby and Toddler Foods Brand

    My Gym Children’s Fitness Center has teamed up with The Hain Celestial Group for a national partnership marketing campaign on behalf of Hain’s Ella’s Kitchen line of organic baby and toddler foods. 153 U.S. My Gym locations will participate in the campaign, which will include customized online and offline promotional […]

  • Vidorra Group to Handle Licensing for Pocoyo

    In a deal with Zinkia Entertainment, Vidorra Group will manage and expand the licensing program for the preschool brand Pocoyo in the U.S. and Canada. The international animated TV show about Pocoyo and his animal friends currently airs in the U.S. in Spanish on Univision, in English on Nick Jr., […]

  • Box of Frogs to Create Roobarb and Custard App-Books

    Box of Frogs will launch three new app-books, based on the Roobarb and Custard characters, which will bring together original script, animations, and interactive narratives in celebration of the cartoon’s 40th anniversary. The first book is set to launch this month. Posted by: Magdalene Michalik on October 2, 2014.

  • Kidrobot Signs Toy Deal with Commonwealth Toy

    Kidrobot Inc. has signed Commonwealth Toys and Novelty Co. as a new toy licensee for its specialty brand, Yummy World. The brand’s products consist of food-inspired plush toys and key chains. Commonwealth will create a line of products targeted to a broader distribution. JLK Brand brokered the deal between Kidrobot […]

Twitter