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Airheads Taps Seltzer Licensing Group to Lead Licensing Program

AirHeadsPerfetti van Melle named Seltzer Licensing Group to lead the Airheads licensing program and extend the brand into new product categories at retail.

Seltzer Licensing Group will work closely with the Airheads teams to identify and secure additional licensing partners across multiple categories including foods, beverage, lifestyle, housewares, and others.

This candy product candy is popular in the U.S., where it is made in Kentucky.

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